Lidl-Trek.
Hungry for Moments.
One team, one shared commitment, one shared passion for cycling: We are Lidl-Trek! What motivates us in the saddle and as partners? What do we stand for, both on and off the track? How can you share your passion with us?
Your team that will infuse a fresh spirit into cycling
When the most beautiful routes in the world become race tracks and the adrenaline rises with every pedal stroke, cycling season is finally open again! This year, we are once again spreading fresh enthusiasm among professionals, fans, and spectators — because Lidl is the Fresh Food Partner of the UCI WorldTour team Lidl-Trek.
This partnership began in 2023 at the Giro d’Italia Women’s Race and the Tour de France Men’s Race and has continued to develop ever since. With its distinctive look and friendly spirit, Lidl-Trek is shaking up the peloton and repeatedly dominating the most prestigious races and rankings in cycling.
For goosebump moments. For the joy of an active lifestyle. For you.
The brands Lidl and Trek represent the best aspects of cycling. Trek is an example of precision and know-how in the modern road bike technology. At Lidl, we offer everything you need to support an active lifestyle and enjoy conscious nutrition every day. Together we celebrate the great goosebump moments, the community between professionals and fans, and a teamwork as the key to personal bests. Cycling creates unforgettable legends — and Lidl-Trek is a part of their creation. That's why we inspire people, both on and off the track, to enjoy their workouts more, eat more consciously, and harness the power of community. Whether fans or team: Cycling is not just about the podium finishes, but also about the ultimate freedom on two wheels. We want to share this experience with everyone — regardless of level or age.
To ensure that cycling continues to inspire future generations as much as it inspires us, Lidl and Trek are working together to promote sustainable development of the young talents, a diverse team culture and the reputation of cycling through fairness, empowerment and exemplary behaviour in the peloton.
Ride in the colours of your heroes. The Lidl Trek Collection 2026.
For your solo journey to the next horizon. For the coffee ride with your crew. For the most beautiful moments in the saddle and in life: Express your passion for cycling with the official Lidl Trek collection for the 2026 season. Experience professional material performance, perfect fit for leisure or training, and embrace the Lidl Trek spirit!
Grab your favourite item from the Lidl Trek collection, hop on your bike and off you go! Or are you travelling on foot today? Our fan merch accompanies you throughout the day with the casual street style and the unmistakable Lidl Trek look. Ultimately, there is always an opportunity to express your love for sport and your team in your own way.
